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Foundation Sprint Founding Hypothesis

Quick facts

Classification: tool | Version: 0.1.0 | Category: problem-framing | License: Apache-2.0

Try it: /tool-foundation-sprint-founding-hypothesis "Your context here"

Day 2 end of a Foundation Sprint. The team compresses the full sprint output into a single canonical sentence plus a testable scorecard. This is the artifact the sprint exists to produce; everything before this skill was preparation. Without a ratifiable Founding Hypothesis, the sprint failed.

Family contract: docs/reference/skill-families/foundation-sprint-skills-contract.md. This skill is a member of foundation-sprint-skills.

When to Use

  • Day 2 end of a Foundation Sprint.
  • Magic Lenses is signed; top bet and backup are named.
  • The team has 30-45 minutes left in Day 2 and the energy to write the sentence carefully.

When NOT to Use

  • Magic Lenses did not produce a clear top bet. Return to Magic Lenses; the Founding Hypothesis cannot stabilize on an unstable top bet.
  • The team wants to “polish the hypothesis later.” The hypothesis must be ratified by end of Day 2 or the sprint output is incomplete. Polishing later means re-litigating; that defeats the sprint’s purpose.
  • The team wants to ratify a vague hypothesis to “ship the sprint.” A vague hypothesis is worse than no hypothesis; it gives false confidence and burns trust when validation fails.

How to Use

Use the /tool-foundation-sprint-founding-hypothesis slash command:

/tool-foundation-sprint-founding-hypothesis "Your context here"

Or reference the skill file directly: skills/tool-foundation-sprint-founding-hypothesis/SKILL.md

Output Template

Foundation Sprint Founding Hypothesis: [Initiative name] (Day 2 End)

Founding Hypothesis

If we help [target customer] solve [important problem] with [approach], they will choose it over [competitors or alternatives] because our solution is [differentiators].

Slot derivation:

  • Target customer: [from Basics target customer statement]
  • Important problem: [from Basics important problem statement]
  • Approach: [from Magic Lenses top bet]
  • Alternatives: [from Basics competitor map; must include “do nothing” if named there]
  • Differentiators: [from Differentiation chosen two]

Assumption Scorecard

[5-7 assumptions recommended; 3-10 accepted. Highest-risk assumption identified at bottom.]

#AssumptionWhy it mattersCurrent confidenceBest next test
A1[Assumption text][What breaks if wrong][High / Med-high / Med / Med-low / Low][Specific test that changes confidence]
A2[Assumption][Why matters][Confidence][Test]
A3[Assumption][Why matters][Confidence][Test]
A4[Assumption][Why matters][Confidence][Test]
A5[Assumption][Why matters][Confidence][Test]
A6(Optional)
A7(Optional)

Highest-risk assumption: [Assumption number]. [One sentence naming why this is the riskiest.]

Why We Believe This

[3-5 bulleted points naming the evidence base for the hypothesis.]

  1. [Evidence point]. [Brief expansion citing the prior research, interviews, or domain knowledge that supports the hypothesis.]
  2. [Evidence point].
  3. [Evidence point].

What Could Prove Us Wrong

[3-5 bulleted points naming risks. This section is the team’s calibration check. If the team cannot name what would invalidate the hypothesis, the hypothesis is being held with overconfidence.]

  1. [Risk]. [What invalidation looks like; what behavior or evidence would change the team’s belief.]
  2. [Risk].
  3. [Risk].

Next step: [Design Sprint / customer research / landing page experiment / concierge MVP / etc.]

What it tests: [Which assumption(s) from the scorecard does this attack first?]

Owner: [Name]

Timeline: [When does this start; when does it produce signal]

Decision the next step unlocks: [Build, refine, pivot, stop. What decision is the team making based on the next step’s output?]

Decider Checkpoint

Decider sign-off required to close the Foundation Sprint.

  • Decider ratifies the Founding Hypothesis sentence verbatim.
  • Decider confirms the assumption scorecard and the highest-risk assumption identification.
  • Decider commits to the recommended next validation step with named owner and timeline.
  • Decider acknowledges the backup plan (from Magic Lenses) is real, not theoretical.
  • Decider acknowledges the team will not re-litigate the strategic direction without explicit invalidation evidence from the next test.

Signed: [Decider name, role], [ISO date and local time].

Foundation Sprint closed.

Example Output

Foundation Sprint Founding Hypothesis: Brainshelf (Day 2 End)

Foundation Sprint Founding Hypothesis: Brainshelf (Day 2 End)

The Brainshelf team’s Day 2 end output. The Foundation Sprint closes here.

Founding Hypothesis

If we help people who read 25 or more books a year and treat their personal library as memory rather than identity solve “I can’t remember what I’ve read or what I want to read next” with sub-3-second camera-first capture into a private library, they will choose it over Goodreads, StoryGraph, paper journals, and doing nothing because our solution is the fastest way to capture a book and the most useful way to recall what they have read.

Slot derivation:

  • Target customer: 25+/year readers, books-as-memory framing (from Basics)
  • Important problem: forgetting what they have read / want to read (from Basics)
  • Approach: sub-3-second camera-first capture into a private library (Yellow / Approach A from Magic Lenses)
  • Alternatives: Goodreads, StoryGraph, paper journals, doing nothing (from Basics competitor map)
  • Differentiators: fastest capture + most useful recall (from Differentiation)

Assumption Scorecard

#AssumptionWhy it mattersCurrent confidenceBest next test
A125+/year readers are switchable from “do nothing” with sub-3-second captureIf false, no capture-speed product can win this segmentMediumDesign Sprint Friday testing (5 customers)
A2Camera-OCR + cover-recognition can achieve sub-3-second resolution at acceptable accuracyIf false, the differentiation collapsesMedium-highThursday prototype build with real OCR API
A3”Personal recall” is a strong-enough draw without social featuresIf false, customers churn after initial noveltyMediumTest recall flow with prototype; post-test interview
A4Target customer can be reached through organic channels (Riley’s network, content)If false, CAC pressure forces premature monetizationHighFounder-led growth test post-DS
A5Paid sync + cross-device monetization model resonatesIf false, business model unclearMediumConcept-pricing question in Friday script
A6”Did I already read this?” is felt strongly enough to drive recall use casesIf false, the personal recall pillar is weaker than thoughtHighFriday context-question on recall scenarios

Highest-risk assumption: A1. The product depends on it more than any other; the Design Sprint exists to test it.

Why We Believe This

  1. 22 customer interviews surfaced the same two pains repeatedly: forgetting books and friction with current tools. The Founding Hypothesis directly addresses both.
  2. Riley’s network is a credible distribution channel for the target segment; warm intros tested in the readiness assessment.
  3. The team’s existing capabilities (Alex on fast-capture UX, Sam on mobile and offline) match the chosen differentiators with evidence.
  4. The “do nothing” baseline is high for this segment, meaning a 10x-better tool can win without displacing an entrenched competitor.
  5. The differentiation is observable to customers (speed, recall) rather than internal-team metrics (architectural elegance).

What Could Prove Us Wrong

  1. Customers nod but don’t capture. “Yes, this looks fast” in interviews but no usage in real life within 7-day follow-up.
  2. OCR accuracy is below acceptable. Customers see 1-in-5 mis-resolutions and lose trust.
  3. Personal recall is a feature, not a habit. Customers capture once and never come back to recall.
  4. Camera-first is awkward in real contexts. People feel weird scanning books at home or in public.
  5. Reading 25+/year segment is too small. TAM-too-narrow for a venture-scale company; the early signal might be strong but the segment cannot grow into a business.

Next step: Design Sprint week of 2026-05-26.

What it tests: A1 (switchable from “do nothing”) first; A2 (OCR accuracy) via the Thursday prototype build; A3 (personal recall draw) via the Friday recall flow test; A5 (pricing) via the Friday Five-Act Interview Act 5 debrief.

Owner: Jamie (founder, PM); Riley owns customer recruiting.

Timeline: Sprint begins Monday 2026-05-26; Friday testing 2026-05-30; Decider call by 16:30 Friday; 7-day instrumented follow-up through 2026-06-06.

Decision the next step unlocks: Build (6-week MVP cycle starting June 2), iterate (refine prototype + re-sprint), pivot to backup (Red Bookstore Mode), or stop.

Decider Checkpoint

Decider sign-off required to close the Foundation Sprint.

  • Jamie ratifies the Founding Hypothesis sentence verbatim.
  • Jamie confirms the 6-row assumption scorecard.
  • Jamie commits to running a Design Sprint week of 2026-05-26 as the next test.
  • Jamie acknowledges the backup plan (Red Bookstore Mode) is real, not theoretical.
  • Jamie acknowledges the team will not re-litigate the social-reader direction without explicit invalidation evidence from the Design Sprint.

Signed: Jamie (founder, PM), 2026-05-14 16:55 PT.

Foundation Sprint closed.